Nag, A. <br/><br/>
Marketing strategy:  business - to - business consumer goods services/ 
A. Nag 
 - Delhi:  Macmillan India,  2002 
 - 348 p.;  21 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>0333937970  Rs. 195.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Marketing--Management<br/>Marketing--Decision making<br/>Strategic planning
<br/><br/><label>Dewey Class. No.: </label>658.8