Sherlekar, S.A. Prof.

Case studies in marketing management: (with brief comments on marketing concepts)/ Prof. S.A. Sherlekar, Dr. V.S. Sherlekar - Bombay: Himalaya Pub. House, 1983 - 96 p.; 21 cm.

Rs. 30.00


Marketing--Management--Case studies
Consumer behavior--Case studies
Marketing research--Case studies

658.8