Sherlekar, S.A. Prof. Case studies in marketing management: (with brief comments on marketing concepts)/ Prof. S.A. Sherlekar, Dr. V.S. Sherlekar - Bombay: Himalaya Pub. House, 1983 - 96 p.; 21 cm. ISBN: Rs. 30.00 Subjects--Topical Terms: Marketing--Management--Case studiesConsumer behavior--Case studiesMarketing research--Case studies Dewey Class. No.: 658.8