Higgins, James M.

Strategic management : text and cases / James M. Higgins, Julian W. Vincze - 5th ed. - Fort Worth : Dryden Press, c1993 - xviii, 1195 p. : ill. (some col.) ; 27 cm. - The Dryden Press series in management The HBJ college outline series .

0030547571 : USD 18.00


Strategic planning
Management
Strategic planning--Case studies
Management--Case studies

658.15