TY  - BOOK
AU  - Neuman,W.Russell
TI  - The future of the mass audience
SN  - 0521413478 (pbk.) :
U1  - 302.23 
PY  - 1991///
CY  - Cambridge
PB  - The University Press
KW  - Mass media
KW  - Audiences
KW  - Technological innovations
KW  - Psychological aspects
N1  - Includes bibliographical references and index
ER  -