TY  - BOOK
AU  - Khera,Pramod
TI  - Franchising: the route map to rapid business excellence
SN  - 0070420408
U1  - 658.5 
PY  - 2001///
CY  - New Delhi
PB  - Tata McGraw-Hill Education
KW  - Franchises (Retail trade)
KW  - Product Management
KW  - Marketing
KW  - Management
N1  - Includes index
ER  -