Lynch, Richard <br/><br/>
European business strategies:  the European and global strategies of Europe's top companies/ 
Richard Lynch 
 - 2nd ed. 
 - London:  Kogan Page,  c1994 
 - 304 p.;  24 cm. 
<br/><br/> Includes index 
<br/><br/>Bibliography: p. 289-290 
<br/><br/><label>ISBN: </label>0749411724  £ 19.95 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning--Europe<br/>Business planning--Europe<br/>Marketing--Europe
<br/><br/><label>Dewey Class. No.: </label>658.094