Rayport, Jeffrey F.
E-commerce /
Ecommerce
Jeffrey F. Rayport [and] Bernard J. Jaworski
- New Delhi : Tata McGraw-Hill Education, c2001
- xxxv, 420 p. : ill. ; 26 cm.
Includes index
0070499438 (pbk.) : Rs. 275.00
Electronic commerce
Internet advertising
Internet marketing
381.142