TY - GEN AU - Ramya B AU - Indumathi N AU - Anitha, M TI - Brand management SN - 9789392150920 U1 - 658.827 23rd PY - 2025/// CY - Madurai, Tamil Nadu PB - Mind Reading, KW - Branding (Marketing) KW - Brand name products KW - Management KW - Marketing N1 - Includes bibliographical references ER -