TY - GEN AU - Morris, Evelyn TI - Loyalty Management : : From loyalty programs to customer experiences SN - 9781647266295 U1 - E 658.812 23rd PY - 2023/// CY - New York : PB - Clanrye International KW - Customer loyalty KW - Customer relation KW - Consumer behavior N1 - Includes bibliographical references and index ER -