Ferguson, Sherry Devereaux <br/><br/>
Communication planning :  an integrated approach / 
Sherry Devereaux Ferguson 
 - New Delhi :  SAGE,  c1999 
 - xiv, 262 p. :  ill. ;  24 cm. 
 - Sage series in public relations ;  v. 1 .
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0761913130 :  USD 64.00 0761913149 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication planning
<br/><br/><label>Dewey Class. No.: </label>302.2