Real business cases in strategic planning : a simplified methodology for achieving your organization's data-driven goals /
Hakan Bü̈tüner.
- New York, NY : Routledge, Taylor & Francis Group, 2025.
- 1 online resource
"A Productivity Press Book."
This book shows how systematic strategic planning (SSP) can be used on real-world projects for professionals at any skill level. It illustrates how this systematic methodology and its analysis tools -- using workshop and brainstorming approaches -- can be easily understood and universally applied to any type of business.