TY  - BOOK
AU  - Gutzke,David W.
TI  - The Mystique of Running the Public House in England: Quest for El Dorado, 1840-1939 
T2  - Routledge studies in modern British history
SN  - 9781003452447
U1  - 647.9542 23/eng/20240411
PY  - 2024///
CY  - New York
PB  - Routledge
KW  - Bars (Drinking establishments)
KW  - Great Britain
KW  - History
KW  - HISTORY / General
KW  - HISTORY / Europe / Great Britain
KW  - HISTORY / Modern / 20th Century
N2  - This book is the first scholarly study to explore economic relations between brewers and publicans in the brewing industry over a century. Based on overlooked historical evidence, this volume examines over 400 interviews with candidates for public houses, unpublished evidence ofroyal commissions heard in secrecy, representations of publicans in fiction and film and systematic reading of 15 licensed victuallers' newspapers. The Mystique of Running the Public House in England situates licensed victualling among upper-working- and lower-middle-class occupations in England and abroad.This book explores why aspiring but untrained individuals sought public house tenancies, notwithstanding high levels of turnovers and numerous bankruptcies among licensed victuallers. Encapsulated in any newcomer's appraisal was the captivating vision of El Dorado, a nirvana which promised unimaginable wealth, high social status, respectability and social mobility as rewards for those limited in income but not in ambition. Despite the allure of El Dorado, the likelihood of publicans realizing their aspirations was quite as remote as that of fish and chip proprietors, Blackpool landladies and French café proprietors. This volume will be of great value to students and scholars alike interested in British History, Economic History and Social and Cultural History
UR  - https://www.taylorfrancis.com/books/9781003452447
ER  -