TY  - GEN
AU  - Anitha, M
AU  - Renganayaki,R.
TI  - Services Marketing
SN  - 9788196866334
U1  - 381 23rd.ed.
PY  - 2023///
CY  - Madurai
PB  - Shanlax Publications
KW  - Sevice industries
KW  - Marketing
ER  -