Marketing for libraries and information agencies / edited by Darlene E. Weingand - Norwood, N.J. : Ablex Pub., c1984 - viii, 130 p. : ill. ; 24 cm. - Libraries and information science series .

Includes index

0893911550 : USD 24.50


Libraries--Public relations
Information services--Public relations
Advertising--Information services
Information services--Marketing
Advertising--Libraries
Libraries--Marketing

021.7