Trepper, Charles H.
E-commerce strategies /
Charles H. Trepper
- New Delhi : Prentice-Hall, c2000
- xxiii, 341 p. : ill. ; 24 cm.
Includes index
Bibliography : p. 307-323
8120317750 : Rs. 475.00
Electronic commerce--Planning
Strategic planning
Internet marketing--Planning
Business enterprises--Computer networks--Planning
004.678