TY - BOOK AU - Shuai,Qinghong AU - Li,Zhongjun AU - Zhang,Yun TI - E-Commerce Industry Chain: Theory and Practice T2 - Advanced Studies in E-Commerce SN - 9789819900435 U1 - 658,872 23 PY - 2023/// CY - Singapore PB - Springer Nature Singapore, Imprint: Springer KW - Electronic commerce KW - E-Business KW - e-Commerce and e-Business N1 - E-commerce Development Foundation -- E-commerce Development Foundation -- Technical Principles of E-Commerce.-Production Principles of E-Commerce: Supply Side -- Principles of E-commerce Transactions: Distribution Side -- Principles of E-Commerce Circulation -- Principles of E-Commerce Consumption -- E-commerce Channels and Platforms -- Cross-Border E-Commerce -- Summary and Prospect N2 - This book focuses on e-commerce industry chain based on the whole process of e-commerce activities (production, distribution, circulation, consumption). It extracted the supporting technology and operation process of e-commerce into general principles in the form of mathematical analysis, helping readers to build the frame of theory and practice of activity link of e-commerce. This book stands on the concepts, carries on the innovation and cases in the practice, helping readers to establish a relatively complete e-commerce system. Also the arising challenges and issues are discussed, and guide for the future e-commerce development under the new situation is presented UR - https://doi.org/10.1007/978-981-99-0043-5 ER -