TY - BOOK AU - Savard,Rejean ED - IFLA General Conference ED - International Federation of Library Associations and Institutions. TI - Adapting marketing to libraries in a changing and world-wide environment U1 - 021.7 PY - 2000/// CY - Munchen PB - K.G. Saur KW - Libraries KW - Marketing KW - Congresses KW - Public relations ER -