The Routledge companion to corporate branding /  
  Companion to corporate branding   Corporate branding 
edited by Oriol Iglesias, Nicholas Ind, Majken Schultz. 
 - London:  Routledge,  2022. 
 - xxii,511p.:  ill.;  25 cm. 
 - Routledge companions in business, management and marketing Management and Business Studies .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780367476632  £ 205.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (Marketing) --Management<br/>Corporate image
<br/><br/><label>Dewey Class. No.: </label>E/O 658.827  / R 765