TY  - BOOK
AU  - Cutlip,Scott M.
AU  - Center,Allen H.
AU  - Broom,Glen M.
TI  - Effective public relations
SN  - 0132450100 :
U1  - 301.154 
PY  - 1994///
CY  - Englewood Cliffs, N.J.
PB  - Prentice-Hall
KW  - Public relations
N1  - Includes index
ER  -