Marketing instructional services : applying private sector techniques to plan and promote bibliographic instruction : papers presented at the Thirteenth Library Instruction Conference held at Eastern Michigan University, May 3 & 4, 1984 / edited by Carolyn A. Kirkendall - Ann Arbor, Mich. : Published for the Center of Educational Resources, Eastern Michigan University by Pierian Press, 1986 - x, 157 p. : ill. ; 24 cm. - Library orientation series ; no. 15 .

087650201X : USD 26.00


Library orientation--Marketing--Congresses
Bibliography--Methodology--Study and teaching--Congresses
Libraries--Public relations--Congresses
Libraries--Marketing--Congresses

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