TY  - BOOK
AU  - Tayle,Prakash M.
AU  - Narnaware,Bhagwat P.
AU  - Gawande,Balasaheb T.
TI  - Service marketing and customer relationship
SN  - 9789384139254
U1  - 658.812 23
PY  - 2016///
CY  - Kanpur
PB  - Gaurav Books
KW  - Customer services
KW  - Customer relationship
KW  - Service industries
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -