TY  - BOOK
AU  - Prizeman,Tim
TI  - The thought leadership manual: how to grab your clients attention with powerful ideas 
SN  - 9788184958775 (pbk)
U1  - 658.409 22
PY  - 2016///
CY  - Mumbai
PB  - Jaico Pub. House
KW  - Marketing
KW  - Handbooks, manuals, etc
KW  - Leadership
KW  - Creative thinking
KW  - Thought and thinking
N1  - The ability to create insights that grab the attention of clients and the media has become one of the most important marketing challenges for businesses selling high-value services. Yet there is even less advice available on how to create the all-important stream of great ideas. This book fills the gap
ER  -