TY - BOOK AU - Schiffman,Leon G AU - Wisenblit, Joseph AU - Ramesh Kumar, S. TI - Consumer behavior SN - 9789353069834 U1 - E/O 658.8342 23rd ed. PY - 2019/// CY - Ghaziabad PB - Pearson KW - Consumer behavior KW - Motivation research (Marketing) ER -