TY  - BOOK
AU  - Srivasan,R.
TI  - Cases studies in marketing: the indian context  
SN  - 9789387472310
U1  - E 658.8 23rd ed.
PY  - 2018///
CY  - New Delhi
PB  - PHI Learning 
KW  - Marketing
KW  - Case studies
KW  - India
KW  - Export marketing
N1  - Not sent to CRL
ER  -