TY  - BOOK
AU  - David,Fred R.
AU  - David, Forest R.
TI  - Strategic management concepts: a competitive advantage approach
SN  - 9789353062835
U1  - 658.4012 23rd
PY  - 2018///
CY  - Noida
PB  - Pearson India Education
KW  - Strategic planning
KW  - Case studies
N1  - Includes index
ER  -