David, Fred R. <br/><br/>
Strategic management concepts :  a competitive advantage approach/ 
Fred R. David, Forest R. David 
 - 16th ed. 
 - Noida :  Pearson India Education,  2018 
 - xxvii, 435 p. :  ill.;  25 cm. 
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>9789353062835  n. p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning <br/>Strategic planning --Case studies
<br/><br/><label>Dewey Class. No.: </label>658.4012  / D 28