Padaki, Pavan <br/><br/>
Brand Vinci :  decoding facets of branding / 
Pavan Padaki ; with a foreword by R. Balki 
 - New Delhi :  Bloomsbury Pub.,  2014 
 - xix, 97 p. :  ill. ;  18 cm. 
<br/><br/><label>ISBN: </label>9789384052683  Rs.299.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Product management<br/>Brand name products<br/>Branding (Marketing)	
<br/><br/><label>Dewey Class. No.: </label>658.827