TY  - BOOK
AU  - Bhome,Shraddha M.
AU  - Ghura,Amarpreet
TI  - Customer relationship management: ... a theory and practice to manage and retain customers 
SN  - 9789381335963(pbk.)
U1  - 658.812 23
PY  - 2014///
CY  - Kolkata
PB  - International Book House
KW  - Customer relations
KW  - Management
ER  -