Active-ad :  analysis of success criteria for interactive advertising formats : public final report 
Dr. Margot Blunden-Willms et.all.-- 
 - Luxembourgh :  Office for Official Publications of the European Communities  2002 
 - iv, 24p. :  chart ;  30cm. 
<br/><br/> Information Society technologies: content, multimedia tools and markets-electronic publishing, including the "INFO 2000" programme 
<br/><br/><label>ISBN: </label>9289435313 
<br/><br/><label>Subjects--Corporate Names: </label><br/>Internet advertising
<br/><br/><label>Subjects--Topical Terms: </label><br/>Europe--Europea Union countries
<br/><br/><label>Dewey Class. No.: </label>659.144