Maharaj, Vijay, 1948-

Rise of rural consumers in developing countries : harvesting 3 billion aspirations / Vijay Mahajan with Kathy Warelow - New Delhi : Sage Publications , 2016 - xxv, 168 p., [16] p. of plates : ill., maps ; 25 cm.

Includes bibliographical references and index

9789386042323 Rs.795.00


Consumers--Developing countries
Rural population--Developing countries
Consumption (Economics)--Developing countries

339.47091724