TY  - BOOK
AU  - Schrage,Michael
TI  - The innovator's hypothesis: how cheap experiments are worth more than good ideas 
SN  - 9780262028363
PY  - 2014///
CY  - Cambridge, Massachusetts, London, England
PB  - The MIT press
KW  - Technological innovations
KW  - Creative ability in business
N1  - Includes bibliographical references and index
UR  - http://site.ebrary.com/lib/nationallibgovin/Doc?id=10944459
ER  -