TY - BOOK AU - Biswas-Tortajada,Andrea AU - Biswas,Asit K. TI - Sustainability in coffee production: creating shared value chains in Colombia SN - 9781315697505 (ebook : PDF) PY - 2015/// CY - London, New York PB - Routledge KW - Nestle KW - Management KW - Coffee industry KW - Environmental aspects KW - Colombia KW - Social aspects KW - Social responsibility of business KW - Sustainable agriculture N1 - "Foreword by Juan Manuel Santos, President of Colombia, epilogue by Peter Brabeck-Letmathe, Chairman, and Paul Bulcke, CEO, Nestle, SA"--cover; Includes bibliographical references and index; 1. Why creating shared value? -- 2. The world's beverage of choice -- 3. The shared C in coffee and Colombia : complexity -- 4. Nestle in Colombia -- 5. From farm to cup : the Nescafe plan -- 6. Quality, productivity and sustainability : the AAA sustainable quality program -- 7. Lessons learned : future challenges and opportunities -- 8. Further thoughts UR - http://www.tandfebooks.com/isbn/9781315697505 ER -