Biswas-Tortajada, Andrea.

Sustainability in coffee production creating shared value chains in Colombia / [electronic resource] : Andrea Biswas-Tortajada and Asit K. Biswas. - London ; New York : Routledge, 2015. - 1 online resource (xx, 208 p.) : ill.

"Foreword by Juan Manuel Santos, President of Colombia, epilogue by Peter Brabeck-Letmathe, Chairman, and Paul Bulcke, CEO, Nestle, SA"--cover.

Includes bibliographical references and index.

1. Why creating shared value? -- 2. The world's beverage of choice -- 3. The shared C in coffee and Colombia : complexity -- 4. Nestle in Colombia -- 5. From farm to cup : the Nescafe plan -- 6. Quality, productivity and sustainability : the AAA sustainable quality program -- 7. Lessons learned : future challenges and opportunities -- 8. Further thoughts.

9781315697505 (ebook : PDF)


Nestle--Management.


Coffee industry--Environmental aspects--Colombia.
Coffee industry--Social aspects--Colombia.
Social responsibility of business--Colombia.
Sustainable agriculture--Colombia.