Business modeling for life science and biotech companies creating value and competitive advantage with the milestone bridge / [electronic resource] :
Alberto Onetti and Antonella Zucchella.
- New York : Routledge, 2014.
- 1 online resource (xvi, 195 p.) : ill., map port.
- Routledge studies in innovation, organization and technology ; 35 .
Includes bibliographical references and index.
1. Introduction to The milestone bridge -- 2. Bridging the gaps -- 3. Milestones to go before I sleep -- 4. Avoiding the bridge to nowhere -- 5. Bridging theory to practice -- 6. The milestone bridge : case studies -- 7. Conclusion.