Heusinkveld, Stefan. <br/><br/>
The management idea factory  innovation and commodification in management consulting /  [electronic resource] : 
Stefan Heusinkveld. 
 - New York :  Routledge,  2014. 
 - 1 online resource (xii, 143 p.) 
 - Routledge studies in innovation, organization and technology ;  32 .
<br/><br/>Includes bibliographical references (p. [127]-139) and index. 
<br/><br/>1. Management ideas as commodities -- 2. Studying management idea production -- 3. Sensing the market -- 4. Structural tensions -- 5. Gaining currency -- 6. Practicing and preaching -- 7. Stretching cycles -- 8. Conclusion. 
<br/><br/><label>ISBN: </label>9781315884103 (ebook : PDF) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business consultants.<br/>Management.