TY  - BOOK
AU  - Rau,R.H.G.
AU  - Murty,B.V.Ramana
ED  - International Conference on Service Quality Excellence,
TI  - Service quality excellence: challenges and strategies 
SN  - 9789350620090 (pbk)
U1  - 658.408 22
PY  - 2012///
CY  - Navi Mumbai, New Delhi
PB  - Institute for Technology and Management, Excel Books
KW  - Social responsibility of business
KW  - Congresses
KW  - Total quality management in human services
KW  - Customer services
KW  - Management
N1  - Includes bibliographical references
ER  -