TY  - BOOK
AU  - H.S.,Anitha
TI  - Marketing in the 21st century: challenges and opportunities 
SN  - 9788188568079
U1  - 381.0954 23rd ed.
PY  - 2011///
CY  - New Delhi
PB  - Knowledge Plus
KW  - Marketing
KW  - India
KW  - 21st centuary
N1  - Library has two cops; Includes bibliographical references
ER  -