Arora, Richa <br/><br/>
Marketing research / 
Richa Arora, Nitin R. Mahankale 
 - Delhi :  PHI Learning,  2013 
 - xviii, 257 p. ;  24 cm. 
<br/><br/>Includes bibliographical references and index Includes glossary 
<br/><br/><label>ISBN: </label>9788120346697(pbk.)  Rs.250.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83