Thakral, Shefali Verma <br/><br/>
Consumer behaviour / 
Shefali Verma Thakral 
 - Chandigarh :  New Era Book Agency,  c2010 
 - 288 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references 
<br/><br/><label>ISBN: </label>9788129000453 (pbk.)  Rs.395.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior<br/>Motivation research (Marketing)
<br/><br/><label>Dewey Class. No.: </label>658.8342