Cases on innovations in educational marketing :  transnational and technological strategies / 
eds. Purnendu Tripathi and Siran Mukerji 
 - Hershey, Pa. :  Business Science Reference,  2011 
 - xxi, 369 p. :  ill. ;  29 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781609605995  $ 180.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Education, Higher--Marketing--Cross-cultural studies<br/>Education, Higher--Marketing--Technological innovations--Cross cultural studies<br/>Transnational education--Cross cultural studies
<br/><br/><label>Dewey Class. No.: </label>338.43378