Webb, Karen <br/><br/>
Consumer behaviour / 
Karen Webb 
 - 2nd ed. 
 - New Delhi :  Tata McGraw-Hill Education,  2011 
 - xiv, 241 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index Includes glossary 
<br/><br/><label>ISBN: </label>9780071333658 (pbk.)  Rs.399.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8342