Mathur, U. C.,  1938- <br/><br/>
International marketing management  text and cases /  [electronic resource] : 
U.C. Mathur. 
 - New Delhi ;  London :  SAGE,  c2008. 
 - 1 online resource (583 p.) :  ill. 
<br/><br/><label>ISBN: </label>9788132108436 (ebook) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Management.<br/>Export marketing--Management.--India<br/>International trade.
<br/><br/><label>Subjects--Geographic Terms: </label><br/>India--Commerce.