TY  - BOOK
AU  - Soundaian,S.
TI  - Strategic marketing management
SN  - 9788180940972 (pbk.)
U1  - 658.8 22
PY  - 2012///
CY  - Chennai
PB  - MJP Pubs.
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references and index
ER  -