Soundaian, S.,  1953-2011 <br/><br/>
Strategic marketing management / 
S. Soundaian 
 - Chennai :  MJP Pubs.,  c2012 
 - xx, 343 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9788180940972 (pbk.)  Rs.375.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.8