TY  - BOOK
AU  - Reeder,Robert R.
AU  - Brierty,Edward G.
AU  - Reeder,Betty H.
TI  - Industrial marketing: analysis, planning and control 
SN  - 8120312457 (pbk.)
U1  -  658.8 
PY  - 1997///
CY  - New Delhi
PB  - Prentice-Hall of India
KW  - Industrial marketing
N1  - Includes bibliographical referenences and index
ER  -