Advertising principles, problems, and cases/ Charles J Dirksen, Arthur Kroeger and Francesco M. Nicosia

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Material type: Text

TextLanguage: English Publication details: Bombay: D.B. Taraporevala, 1978Description: xvii, 690 p.: ill.; 24 cmSubject(s):

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Status	Date due	Barcode	Item holds
Books	National Library of India New English - Main Stack Division	New English	E 659.1 D 629 (Browse shelf(Opens below))		Available		DBA000035696ENG

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Includes index

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