Marketing : the basics/ Karl Moore and Niketh Pareek

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Continuing resourceLanguage: English Publication details: London : Routledge, 2006Description: viii, 220 p. : ill.; 21 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Status	Date due	Barcode	Item holds
Books	National Library of India New English - Main Stack Division	New English	E 658.8 M 784 (Browse shelf(Opens below))		Available		554713

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Glossary: p. 204 - 214

Includes bibliographical references and index

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